AB Innovation started in Dubai as a pioneer in enterprise application software and digital transformation services, helping companies of all sizes and in all industries to effortlessly transform their business environment and processes into cutting-edge digital platforms on SAP Technologies. Their industry expertise empowers their customers to smartly invest in their best-fit applications, by reducing their total cost of ownership, adapting continuously, and operating profitably with high competency in the digital world.
With remarkable customer satisfaction and AWS partnership, we take pride in delivering exceptional service and solutions. Having successfully completed projects, our expertise and experience ensure outstanding results. Our dedicated team is committed to providing prompt and efficient support, with an average answer time of just minutes.
Responding to global changes.
Through its mission to lead and support its clients, business community, and its team in a digital world, and to ensure they are ready and proactive to the technological and global business changes, AB Innovation partnered with Lebanese Roasters to help them enhance their digital presence and streamline their e-commerce operations through cloud enablement.
Using a traditional hosting service the main concerns were the inability to handle the increasing traffic and demands of the customers. High probability of facing frequent downtime and slow page loading times, which may result in a negative user experience and loss of sales. Additionally, managing the application infrastructure will be a costly and time-consuming task for a small team.
Through the implementation of the new E-commerce application for Lebanese Roasters, AB Innovation was looking to have a scalable, reliable, and elastic infrastructure to enable fast time to market and respond to unpredictable business change while maintaining a cost-effective infrastructure.
Future-Proofing AWS Cloud Infrastructure.
To address the challenges faced by their client, We proposed a solution that leveraged the power of AWS (Amazon Web Services) cloud infrastructure. By migrating the e-commerce application of Lebanese Roasters to AWS, AB Innovation aimed to provide a scalable, reliable, and elastic infrastructure that would not only handle the increasing traffic and demands but also ensure a seamless user experience and minimize downtime.
The solution involved the following key components:
- Cloud Migration: Digico Solutions team facilitated the migration of Lebanese Roasters’ e-commerce application from traditional hosting to AWS cloud infrastructure. This migration process ensured that the application was deployed on a highly scalable and flexible platform, allowing for easy resource allocation and adjustment as per the business needs.
- Scalable Architecture: Digico Solutions team designed a scalable architecture for the e-commerce application using AWS services like Amazon EC2 (Elastic Compute Cloud) and Auto Scaling. This architecture enabled Lebanese Roasters to handle sudden surges in traffic without any performance degradation or downtime. The auto-scaling feature automatically adjusted the number of resources based on demand, ensuring optimal performance at all times.
- High Availability: To ensure uninterrupted availability of the e-commerce platform, AWS services like Amazon Elastic Load Balancer and Amazon Route 53 were used. These services distributed incoming traffic across multiple instances and provided automatic failover in case of any server or network failures, thereby minimizing the risk of downtime and improving overall reliability.
- Cost Optimization: By leveraging AWS’s pay-as-you-go pricing model and services like AWS Lambda and Amazon S3.
- Monitoring and Management: AWS CloudWatch for monitoring and managing the e-commerce application’s performance and resources. This allowed proactive monitoring of key metrics, such as response times, CPU utilization, and network traffic, enabling quick identification and resolution of any issues.

The implementation of the AWS cloud infrastructure solution by AB Innovation brought significant benefits to Lebanese Roasters:
RESULT DRIVEN
- Improved Performance: Ability to handle increased traffic and demands without experiencing any downtime or slow page loading times. Resulting in an enhanced user experience, increased customer satisfaction, and improved sales conversion rates.
- Effortlessly scale their resources up or down based on demand. During peak seasons or promotional campaigns, the e-commerce platform seamlessly handled high traffic loads, ensuring optimal performance. Conversely, during periods of low activity, resources were automatically scaled down, reducing costs.
- Efficient Management and Monitoring: The implementation of AWS CloudWatch enabled proactive monitoring of the e-commerce application's performance and resources. This allowed AB Innovation and Lebanese Roasters to quickly identify and resolve any issues, ensuring smooth operations and minimal downtime.
- High Availability and Reliability: Load balancing and automatic failover mechanisms ensured that the e-commerce platform remained highly available and reliable. Even in the event of server or network failures, Lebanese Roasters' customers experienced minimal disruption, leading to improved trust and loyalty.
- Cost Savings: By leveraging AWS's cost-effective infrastructure and services, Lebanese Roasters significantly reduced their IT infrastructure costs. The pay-as-you-go pricing model, along with serverless architecture and optimized resource allocation, resulted in efficient resource utilization and cost savings.
Overall, the adoption of the AWS cloud infrastructure solution transformed Lebanese Roasters’ e-commerce platform into a scalable, reliable, and cost-effective digital presence. Digico Solution’s expertise in digital transformation and its partnership with AWS played a pivotal role in future-proofing Ab innovation – Lebanese Roasters’ infrastructure and enabling them to thrive in the digital world.